Midland works fine for the intended audiance. There are way more folks out there using midland products than you think. If not Midland would stop selling it. I've seen them at Farm Shows, Jeep Events, RV Shows and other places. To be honest Midland has been doing GMRS stuff since beforer many of you were born. I have a xstal midland GMRS rig at home that my father put in a car 40 years ago. Yes products change but Midland is just one of many folks that sell stuff. They just cater to folks who want a plug and play radio. Not everyone wants 15 repeaters in there radio or ham and everything else. My parents love the KISS method. I run them in all my Jeeps for that reason.