I agree and both broadcasting and one way communications could be cause for citations, but it wasn’t always 24/7 according to his description. It appeared once for what sounded like a period of days (that would be 24/7 at the time) then reappeared again a few weeks later.
This is a clear case of parents being ignorant about the technology they’re using. But using GMRS frequencies, regardless of how important a person might think his communications are, includes sharing with ignorant people. I like @WRUE951’s suggestion to educate the parents, but if it’s kids with a set of FRS walkie talkies using VOX, there’s not much that can be done legally.